Essential SEO Tips for SaaS Companies targeting Sweden
In today’s competitive digital landscape, getting noticed requires more than a great product or service. You need a tailored SEO strategy that speaks to your audience in their language—literally and figuratively. As an SEO and localization expert specializing in Swedish markets, I help businesses cut through the noise and gain the visibility they deserve. Here’s […]
My Professional English to Swedish Translator Certifications
As an English-Swedish linguist with 20 years of experience, I’m committed to growing in my profession. To that end, I’m always looking for opportunities to get certified in key areas and add value for my clients. While translator certifications vary in scope depending on the institution, they’re a great way for you to understand the […]
Localization Best Practices for the Swedish Market
Looking to launch your product in Sweden? Before you try to win over Swedish customers, it’s essential for you to understand how Swedish localization is unique from other markets. Compared to other regions in the world, Swedes are quite internet-savvy (with 95% regular internet usage) and have high expectations for user experience and brand transparency. […]
How My Transcreation Services Empower Swedish Digital Markets
Here are five ways I help create world-class results for Swedish digital markets.
Fun Swedish Words Absent from the English Language
What English takes a sentence to say, other languages can manage in a word. Recently, I’ve seen several blog posts pointing out these gaps in the English lexicon. Famous examples include bokusetto, a Japanese term for the act of gazing vacantly into the distance, and backpfeifengesicht, a German word describing a face in need of […]
Everything You Need to Know About Swedish Content Marketing and Localization
Let’s look at what localization is and how you can put it to work in your English to Swedish content marketing. In a global society where consumers can conduct business with companies halfway around the world in seconds, it’s common to forget that individual markets still matter. Studies show that geo-targeted posts on social media […]
Swedish Localization and Website Translation: 4 Ways Your Business Can Benefit
If you want to tap into the Swedish business market, you’ll first need to earn their attention. Breaking into new markets isn’t just about having in-demand products or filling a need. Rather, much of your success will how you adapt your company to their market. Despite over a third of internet users being non-native English […]
A U.S. Guide to Swedish Business Culture
The old idiom “When in Rome, do as the Romans do” doesn’t just apply to Italy – it’s imperative when expanding your business in Sweden, too! Anytime your business wishes to serve another country, you’ll need to learn the way they do business and adapt your practices to meet their needs. Just as you wouldn’t […]
