The Future of the Translation Industry: Global & Swedish Trends
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The future of the translation industry has never been more interesting. Here we’ll go over emerging trends and technologies to keep in mind.
Swedish Translation vs. Transcreation: Which Is Right for You?
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Translation or transcreation? If you need Swedish language services, you might be wondering which type is right for your text. Here are some tips.
The Real Costs of Using Employees as Translators
In a world where physical location has lost its meaning, chances are you can find a Swedish speaker in a large company. When documents like contracts or press releases need to be translated, many businesses might be tempted to rely on their multilingual employees as translators. On the surface, this makes sense. Not only do […]
Everything You Need to Know About Swedish Content Marketing and Localization
Let’s look at what localization is and how you can put it to work in your English to Swedish content marketing. In a global society where consumers can conduct business with companies halfway around the world in seconds, it’s common to forget that individual markets still matter. Studies show that geo-targeted posts on social media […]
What Cheap English to Swedish Translation Really Costs You!
High quality and accurate Swedish translation of your site may be amongst the most vital measures to take in the overall improvement of conversion rates if you are aiming for customers in Sweden. Some companies just cannot afford cheap translation. The long-term costs of lackluster translations often exceed the peanuts saved in the short term. […]
A U.S. Guide to Swedish Business Culture
The old idiom “When in Rome, do as the Romans do” doesn’t just apply to Italy – it’s imperative when expanding your business in Sweden, too! Anytime your business wishes to serve another country, you’ll need to learn the way they do business and adapt your practices to meet their needs. Just as you wouldn’t […]
10 Unwritten Rules of Swedish Business Etiquette
INTRODUCTION Whether you’re an expat looking to start a business abroad or a salesman traveling abroad, you won’t succeed in Sweden without a clear understanding of its corporate culture. While many Swedes speak flawless English, they come from a completely different culture than individuals raised in the UK, Canada, or the United States. In today’s […]
10 Tips for Going Global
Localization to another market isn’t very easy, and if done improperly, can be dangerous to your bottom line. This is especially true for translation. SDL International found that “eight out of 10 international businesses lose revenue, delay product launches, or pay fines for non-compliance because of translation errors.” We’re guessing that’s a majority you don’t […]
How Translation Services Help Improve Today’s Global Economy
This is a guest post by Albert Brown Why translation services needed? In general perception, global economy doesn’t come to our mind when we consider interpretation services. We normally think of it as somebody having a thorough knowledge of the root and destination languages, who helps others to understand some different languages and let the communication process flow between […]
What Is Localization and How It Can Help Your Business?
This is a guest post from Aniello Attianese from Language Reach. The world of business is changing rapidly. A trend towards globalisation and expanding businesses abroad, especially with the recent growth of internet, is something that I, working for a professional translation agency, personally see rather clearly. A lot of the businesses from every corner of […]